| 課程代碼 |
N0M01101
|
| 課程中文名稱 |
國際企業管理
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| 課程英文名稱 |
International Business Management
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| 學分數 |
3.0
|
| 必選修 |
選修
|
| 開課班級 |
碩商管國際二甲
|
| 任課教師 |
林吉祥
|
| 上課教室(時間) |
|
週四
|
第6節
|
(E0604)
|
|
週四
|
第7節
|
(E0604)
|
|
週四
|
第8節
|
(E0604)
|
|
| 課程時數 |
3
|
| 實習時數 |
0
|
| 授課語言 |
1.英語
◎全程外語教學
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| 輔導考證 |
無
|
| 課程概述 |
This course provides advanced level coverage of the application of international business management theory to deal with current and emerging issues and challenges faced by managers operating in the international business environment including: the role of the institutional and cultural environments; international strategy; market selection and market entry methods; international organization and control; and management leadership and motivation in international business contexts.
|
| 先修科目或預備能力 |
|
|
課程學習目標與核心能力之對應
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| 編號 | 中文課程學習目標 | 英文課程學習目標 |
|
1
|
了解甚麼是國際企業
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WHAT IS INTERNATIONAL BUSINESS?
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|
2
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了解全球市場及國際化
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GLOBALIZATION OF MARKETS AND THE INTERNATIONALIZATION OF THE FIRM
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|
3
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了解國際企業的文化環境
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THE CULTURAL ENVIRONMENT OF INTERNATIONAL BUSINESS
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|
4
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了解國際金融與財務環境
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THE INTERNATIONAL MONETARY AND FINANCIAL ENVIRONMENT
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|
5
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了解國際企業的工作倫理
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ETHICS AND INTERNATIONAL BUSINESS
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|
6
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了解國際企業的人力資源管理
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HUMAN RESOURCE MANAGEMENT IN THE GLOBAL FIRM
|
|
| 就業力培養目標 |
此門課程無設定權重值
|
| 中文課程大綱 |
I: BACKGROUND FOR INTERNATIONAL BUSINESS
II: COMPARATIVE ENVIRONMENTAL FRAMEWORKS
III: THEORIES AND INSTITUTIONS: TRADE AND INVESTMENT
IV: WORLD FINANCIAL ENVIRONMENT
V: GLOBAL STRATEGY, STRUCTURE, AND IMPLEMENTATION
VI: MANAGING INTERNATIONAL OPERATIONS
Course content will vary to meet the needs of the students in specific sections
|
| 英/日文課程大綱 |
I: BACKGROUND FOR INTERNATIONAL BUSINESS
II: COMPARATIVE ENVIRONMENTAL FRAMEWORKS
III: THEORIES AND INSTITUTIONS: TRADE AND INVESTMENT
IV: WORLD FINANCIAL ENVIRONMENT
V: GLOBAL STRATEGY, STRUCTURE, AND IMPLEMENTATION
VI: MANAGING INTERNATIONAL OPERATIONS
Course content will vary to meet the needs of the students in specific sections
|
| 課程進度表 |
Presentation of the course
The International Management course focuses on opportunities and challenges created by globalization. It examines cross-cultural and management issues related to management in an international marketplace.
The aim of this course is to enable students to better analyze and understand the opportunities and challenges that companies face when expanding their activities internationally and when dealing with international competitors in their home markets. Special attention is placed upon different tools and analytic competences available to the different specialized managerial roles when competing internationally. The course is comprised of three segments. The first one is devoted to providing a better understanding of the international environment challenges. Focus is placed on the analysis of country differences in political economy and political risks as well as cultural and social heterogeneities. In this segment, the course covers the major facets of the international management environment (legal, political, economic, and cultural).
The central debates surrounding the culture construct, formal and informal institutions, economic development, and regional integrations are presented in class, along with the major frameworks that have been used to describe these phenomena. Students are exposed to a diversity of ideas about cultural values in different nations, and how those values influence management and organizational practices.
The second section of the course builds on the first section and analyses global organizational forms and international strategies. Its focus is on the strategic challenges confronting firms that compete in the global economy. It aims to develop understanding of how to gain competitive advantage and compete successfully in the international marketplace. In other words, its objective is to achieve an enhanced understanding of the most fundamental question in international strategic management: What determines the international success and failure of companies?
Finally, the third section deals with international management operations and covers an array of organizational issues such as human resource staffing and motivating a multicultural workforce, global marketing, design of global products and services, global R&D, and financing and accountability.
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| 期考調查 |
| 期中考(第9週)考試方式 |
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| 期末考(第18週)考試方式 |
|
| 其他週考試考試週次與方式 |
|
|
| 教學方式與評量方式 |
| 課程學習目標 | 教學方式 | 評量方式 |
| 了解甚麼是國際企業 |
課堂講授
分組討論
|
口頭報告
（
平時
）
口頭報告
（
期中
）
口頭報告
（
期末
）
同儕互評
（
平時
）
書面報告
（
期中
）
書面報告
（
期末
）
|
| 了解全球市場及國際化 |
分組討論
課堂講授
|
口頭報告
（
平時
）
口頭報告
（
期中
）
口頭報告
（
期末
）
同儕互評
（
平時
）
書面報告
（
平時
）
書面報告
（
期中
）
書面報告
（
期末
）
|
| 了解國際企業的文化環境 |
課堂講授
分組討論
|
口頭報告
（
平時
）
口頭報告
（
期中
）
口頭報告
（
期末
）
同儕互評
（
平時
）
書面報告
（
期中
）
書面報告
（
期末
）
|
| 了解國際金融與財務環境 |
分組討論
|
口頭報告
（
平時
）
口頭報告
（
期中
）
口頭報告
（
期末
）
同儕互評
（
平時
）
書面報告
（
期中
）
書面報告
（
期末
）
|
| 了解國際企業的工作倫理 |
課堂講授
分組討論
|
口頭報告
（
平時
）
口頭報告
（
期中
）
口頭報告
（
期末
）
同儕互評
（
平時
）
書面報告
（
平時
）
書面報告
（
期中
）
書面報告
（
期末
）
|
| 了解國際企業的人力資源管理 |
分組討論
|
口頭報告
（
平時
）
口頭報告
（
期中
）
口頭報告
（
期末
）
同儕互評
（
平時
）
書面報告
（
期中
）
書面報告
（
期末
）
|
|
| 指定用書 |
| 書名 |
Global Business Today
|
| 作者 |
Charles W. L. Hill/ G. Thomas M Hult
|
| 書局 |
McGraw-Hill Education
|
| 年份 |
2016
|
| 國際標準書號(ISBN) |
|
| 版本 |
10th
|
請同學尊重智慧財產權，使用正版教科書，不得非法影印，以免觸犯智慧財產權相關法令
。 |
| 參考書籍 |
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| 教學軟體 |
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| 課程規範 |
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